Made by MENDOAbout the books
Who will recognize a great book better than a bookstore? A bookstore run by graphic designers. Here’s why: at MENDO we get market feedback seven days a week, we are blessed to be surrounded by a bunch of talented, inspiring people – photographers, writers and publishers – and after being a bookstore for more than 15 years, we can easily say we know what book aficionados are looking for. Don’t you agree that initiating, creating and realizing jaw-dropping books now, only comes natural?
A MENDO publication is a well-designed book with visually stunning creative content, browsed by people to be amazed and inspired. The subject-matter is one of our pre-defined curated categories, fashion, photography, interior, sport, lifestyle, food and traveling. In general, a MENDO book is a piece of furniture in itself.
Our bestseller on Amsterdam, now in a mid-size edition
Initiated by MENDO, for a whole year, photographer Ewout Huibers, was given the freedom to wander through the city and capture what he thought was interesting. And the result is at least a tribute of great diversity. From the role of the water in the city to the parasols in the front yards. From an architectural point of reference to a cyclist in the snow. Familiar and surprising, like only Amsterdam can be.
This book is a tribute to a city one can be proud of. A city with grit that embraces you, a city with the appeal of a metropolis and the flair of a Dutch village. Where else can a 15 minute bike ride take you from the heart of the city into a countryside landscape that would not look out of place in the masterpieces of Vermeer?
Is it a geographical overview? No. Does it have all the landmarks in it? Also, no. It’s the photographer’s vision, wandering through the city and capturing what he thought was interesting. And the result is at least a tribute of great diversity. From the role of the water in the city to the parasols in the front yards. From an architectural point of reference to a cyclist in the snow. Again, familiar and surprising, like only Amsterdam can be.