Made by MENDOAbout the books
Who will recognize a great book better than a bookstore? A bookstore run by graphic designers. Here’s why: at MENDO we get market feedback seven days a week, we are blessed to be surrounded by a bunch of talented, inspiring people – photographers, writers and publishers – and after being a bookstore for more than 15 years, we can easily say we know what book aficionados are looking for. Don’t you agree that initiating, creating and realizing jaw-dropping books now, only comes natural?
A MENDO publication is a well-designed book with visually stunning creative content, browsed by people to be amazed and inspired. The subject-matter is one of our pre-defined curated categories, fashion, photography, interior, sport, lifestyle, food and traveling. In general, a MENDO book is a piece of furniture in itself.
A dazzling example of photography writing
What shapes our response to a photograph? Where does the meaning we ascribe to it come from? And how important to our reading of it are the photographer’s intentions? This book is an exploration of the photographic medium through 120 images, some familiar, some surprising – David Campany shows us that how we think about photographs is just as important as what we think about them.
Rejecting the conventions of chronology and the heightened status afforded to ‘classics’ in traditional accounts of the history of the medium, Campany’s selection of photographs is an expertly curated and personal one – mixing fine art prints, film stills, documentary photographs, fashion editorials and advertisements. In this playful new take on the history of photography, anonymous photographers stand alongside photography pioneers, 20th-century talents and contemporary practitioners.