Made by MENDOAbout the books
Who will recognize a great book better than a bookstore? A bookstore run by graphic designers. Here’s why: at MENDO we get market feedback seven days a week, we are blessed to be surrounded by a bunch of talented, inspiring people – photographers, writers and publishers – and after being a bookstore for more than 15 years, we can easily say we know what book aficionados are looking for. Don’t you agree that initiating, creating and realizing jaw-dropping books now, only comes natural?
A MENDO publication is a well-designed book with visually stunning creative content, browsed by people to be amazed and inspired. The subject-matter is one of our pre-defined curated categories, fashion, photography, interior, sport, lifestyle, food and traveling. In general, a MENDO book is a piece of furniture in itself.
Printing is closely related to graphic design — an appropriate technique can enhance a design like magic. As for graphic designers, being equipped with the knowledge of printing technology will help them be more creative and outstanding. Compiled on the basis of surveys on printing houses, this book gives a comprehensive introduction to the widely used printing techniques — foil stamping, embossing and debossing. It also features selected projects showing rich and flexible applications of the techniques to deepen readers’ understanding and bring them inspirations.