Made by MENDOAbout the books
Who will recognize a great book better than a bookstore? A bookstore run by graphic designers. Here’s why: at MENDO we get market feedback seven days a week, we are blessed to be surrounded by a bunch of talented, inspiring people – photographers, writers and publishers – and after being a bookstore for more than 15 years, we can easily say we know what book aficionados are looking for. Don’t you agree that initiating, creating and realizing jaw-dropping books now, only comes natural?
A MENDO publication is a well-designed book with visually stunning creative content, browsed by people to be amazed and inspired. The subject-matter is one of our pre-defined curated categories, fashion, photography, interior, sport, lifestyle, food and traveling. In general, a MENDO book is a piece of furniture in itself.
The Art Edition (No. 1–250) is elevated by a sculpture evocative of the 12-cylinder engine in hand-bent, flared chromed steel, also by Newson
Few are the men and brands that have come to define a century. For seven decades and counting, the Italian powerhouse founded by Enzo Ferrari in 1947 has made an indelible red mark on popular culture and enraptured fans and collectors across the globe. Synonymous with beauty, excellence, and unmatched desirability, the Cavallino Rampante lives on as the driving force in high-performance Gran Turismo, the conqueror of impossible challenges.
A project conceived in close collaboration with Ferrari, this massive tome is a veritable collector’s piece. A production unparalleled in its scale, it features exclusive content from the Ferrari archives and private collections around the world, bringing together hundreds of unseen photographs and documents to reveal the unique story behind Ferrari’s victories, its protagonists, and its legacy.
Limited to 1,947 signed and numbered copies, the handcrafted leather-bound and hand-stitched Collector’s Edition is enclosed in a Ferrari motor–inspired aluminum case designed by Marc Newson. The Art Edition (No. 1–250) is elevated by a sculpture evocative of the 12-cylinder engine in hand-bent, flared chromed steel, also by Newson.