Made by MENDOAbout the books
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A sketchbook of characters created in a purely instinctive way
The new IDEA book is #HAIRTESTS by GUIDO PALAU. As one of the world’s most innovative and respected hair stylists, Guido’s collaborations with photographers such as Steven Meisel and David Sims have resulted in some of fashion’s most iconic images. Guido explains: “For me, this is primarily a sketchbook of ideas, and the young models I worked with were willing to be the beginning part of that sketch. My imagination was fuelled by their hair. The impulse was to create characters in a purely instinctive way.”
‘I’m forever in love with how people can change themselves with their hair.’
#HAIRTESTS is a book of photographs, but Guido is keen to stress that this is not a photography book. “The images present an artist’s rendering, a visual journal of characters. It’s not about the photograph per se. I simply recorded the results on my phone. I am not a photographer, but just like everyone else in the world, I have this device, like an extension of my hand, which records what is in front of me.”
This shift away from photography brings the hair to the foreground. Guido’s limitless ideas emanate from what stands before him. “Studying the models, I was trying to capture their essence. Their features, often angular and unconventional, begged many questions: Are they awkward, geeky, rebellious or anarchic? What I do is often only one squirt away from disappearing. As soon as you put water on it, it’s gone, so, often, I only had seconds to capture that character.”
Guido Palau: #Hairtests is IDEA’s latest publication on hair and styling. Shop your copy now.