Made by MENDOAbout the books
Who will recognize a great book better than a bookstore? A bookstore run by graphic designers. Here’s why: at MENDO we get market feedback seven days a week, we are blessed to be surrounded by a bunch of talented, inspiring people – photographers, writers and publishers – and after being a bookstore for more than 15 years, we can easily say we know what book aficionados are looking for. Don’t you agree that initiating, creating and realizing jaw-dropping books now, only comes natural?
A MENDO publication is a well-designed book with visually stunning creative content, browsed by people to be amazed and inspired. The subject-matter is one of our pre-defined curated categories, fashion, photography, interior, sport, lifestyle, food and traveling. In general, a MENDO book is a piece of furniture in itself.
A reflection on shame in collusion with masculinity
Since the Me Too movement, masculine exercise of power, and sexual abuse have been widely brought under close scrutiny. The focus on ‘toxic’ masculinity impacts our perception of male sexuality, which substantially influences the self-image and self-esteem of men. Men are being shamed by others for their transgressive and contemptuous attitudes, and they feel intrinsically ashamed of their own wrong-doings or of the virulent patterns and traditions of Western manhood.
This book explores both positions. It looks at the representation of male sexuality, nudity, fatherhood, male violence, rape, fascism and virility, men and war. It shows works of art that deal with the intricacies and contradictions of these socio-cultural constructs and realities.
It stimulates reflection on shame in collusion with masculinity, from male as well as female perspectives. Thus it encourages us to reimagine these issues that simultaneously play a role in society, in our own experience, in history, and in our own bodies and being.